Another Reason for Girls [I’m assuming even Guys 🙂 ] to rejoice. TVS has announced the launch of its newest member in the Scooty family, The All new ZEST.
Zestful by looks and playful by nature, the Scooty Zest is set to get winks on Indian roads in 2014. The peppy ranged Scooty is going to be packed with new features and not to forget, new and vibrant colors – making a great addition to your selfie 😉
The Scooty Zest is gonna to carry a 109.7cc Single cylinder Engine. The power can max out to 8 Bhp @ 7500 RPM, producing 8 NM torque @ 5500 RPM (cute enough). The auto transmission mated to the Scooty Zest’s engine, and a 4 stroke single cylinder (air cooled) and a carbureted engine would provide 51mm bore and a 43mm stroke. The Scooty Zest would also be quite fuel efficient and would provide competition in terms of pick up and riding comfort.
TVS claims that the ZEST would provide a mileage of 62 Kmpl. (much needed these days)
Hydraulic telescopic forks front suspension and a mono coil spring rear suspension would make the bumpy roads a bit more bearable, thereby ensuring a hassle free smooth ride. The braking is of utmost concern and hence drum brakes have been installed in both front and rear of the Scooty Zest (although a front disk brake could have been impressive)
Owing to unsteady road conditions, TVS Scooty Zest would have 10 inch pressed steel wheels and the tire size would be 3.0X10 inches.
An all new white finished instrument panel would feature a classy analogue speedometer, a trip meter and a fuel gauge. This new scooterette with its makeup, looks better than the previous Scooty versions. TVS has redesigned the front apron of the Zest and the lamp design has also been changed. The headlight and the tail light looks chick friendly.
The albeit the chick friendly image is something the Scooty is known to carry. The technology and engineering has been a priority with the Scooty Zest. The appearance is exactly what a girly ride should look like. The stylish headlamp would have a 12 v, 35/35 W fixture to brighten up the road at night. The dash board has also been arranged specifically keeping uber chic features in mind and instruments such as the speedometer, odometer and fuel gauge have been given a contrasting look with the scooterette.
Zest would have both electric start and manual (kick) starter. The handle bar also provides easy and simple handling without worrying about the slippery accelerator or the heavy handles. Scooty Zest would also have sufficient space in the front to hold small luggage. There would also be a solitary hook attached (just like in any typical scooter) to safely handle bags and such.
The Scooty Zest is in tune with the current trend and the side profile definitely speaks so. The usage of high quality plastic definitely adds glamour to the side profile. You can easily store a bit more luggage (make up kit etc 🙂 ) under the seat. The seating is exceptionally larger and more comfortable than the previous Scooty models. The rider wouldn’t have to worry about the leg space, as TVS has graciously increased the foot rest and the pillion foot rest too. The pillion foot rest has been raised a bit towards an uprising position for extra comfort.
The seats look a bit similar to the Wego and the exhaust unit shares similarity to that sound in the Jupiter Scooter. The lamps have been given a slender look rather than sticking on to the bulky look. The tail lamps would have LED fixtures instead of the normal bulbs.
With competition lurking in every corner, the TVS SCOOTY ZEST would compete hip to hip with Honda Activa, Honda Dio, Yamaha Ray, Mahindra Rodeo etc. TVS would really have to work its way up. Thankfully, TVS has a good reputation among the ladies and the Zest might succeed.
This stylish two wheeled beauty can be yours for Rs. 47,500*/-
The all new scooty Zest is allegedly more peppy in terms of design and features. However, the peppy and cute factor wont just do. With bigger and more aggressive competition increasing, TVS would have to strategically plan the advertising and branding of ZEST. The good part is that TVS is going to bring out the ZEST in various color shades.
The Zest had mixed reactions at the Auto expo, while some prefer the performance attributes and the easy to handle features of the Zest, others aren’t quite convinced with the looks. Its up to TVS to market this potential competitor differently to regain the girly pride that Scooty has always stood for.